There is no direct equivalent of the Coke red color in the Pantone Matching System (PMS). The official brand guidelines specify the exact CMYK values for Coke Red color as (4, 100, 95, 0). The Pantone number mentioned in the table below is only an approximation and has been derived from the hex color code using known formulae. Coke Red hex code is #F40000 with equivalent RGB (244, 0, 0). To use the color in digital works, either in graphics or a web page (via HTML and CSS), employ the hexadecimal code, RGB and/or HSL values.
The complement of Coke Red is Turquoise Blue with the hex code #00F4F4. Complementary colors are those found at the opposite ends of the color wheel. Thus, as per the RGB system, the best contrast to #F40000 color is offered by #00F4F4. The complementary color palette is easiest to use and work with. Studies have shown that contrasting color palette is the best way to grab a viewer's attention.
The analogous colors of Coke Red (#F40000) are University Of Tennessee Orange (#F47A00) and Winter Sky (#F4007A). In the RGB color wheel, these two analogous colors occur to the right and left of Coke Red with a 30° separation on either side. An analogous color palette is extremely soothing to the eyes and works wonders if your main color is soft or pastel.
As per the RGB color wheel, the split-complementary colors of Coke Red (#F40000) are #00F47A (Guppie Green) and #007AF4 (Azure). A split-complementary color palette consists of the main color along with those on either side (30°) of the complementary color. Based on our research, usage of split-complementary palettes is on the rise online, especially in graphics and web sites designs. It may be because it is not as contrasting as the complementary color palette and, hence, results in a combination which is pleasant to the eyes.
Coke Red triadic color palette has three colors each of which is separated by 120° in the RGB wheel. Thus, #00F400 (Electric Green) and #0000F4 (Blue) along with #F40000 create a stunning and beautiful triadic palette with the maximum variation in hue and, therefore, offering the best possible contrast when taken together.
The tetradic palette of Coke Red has four colors - #00F400 (Electric Green), #00F4F4 (Turquoise Blue) and #F400F4 (Fuchsia) in addition to the base color (#F40000). A tetradic color palette is complex and, in most cases, should not be used off-the-shelf. We suggest tweaking the colors slightly to achieve desired results.
Coke Red square color palette has #7AF400 (Lawn Green), #00F4F4 (Turquoise Blue) and #7A00F4 (Violet (Color Wheel)). Quite like triadic, the hues in a square palette are at the maximum distance from each other, which is 90°. Note: For several colors purposes, a square palette may look much better than the tetrad color palette.
Coke Red Color Rainbow Palette
Our Coke Red rainbow color palette is based on the RGB model and consists of 7 colors, just like the traditional rainbow. You might not see a lot of variation in color, especially if the chosen color is dark or extremely light. However, this can lead interesting rainbow palettes that are faded, soft, pastel or dull.